The best reason to start a company is to solve a problem that you genuinely, to your core, care about, and you can’t see another way to do it. People who find this are truly blessed.
And then there are the rest of us, and we are complicated. Here is my take.
The motivations for starting a company are complex – there are “light” and “shadow” forces.
Continue reading “Entrepreneurial Motivations: Light and Shadow Forces”